Peterson Chevrolet Buick Cadillac of Boise was presented with the Dealer of the Year Award by DealerRater.com for all of Idaho. DealerRater’s Dealer of the Year Award Program recognizes a select number of car dealerships throughout the United States and Canada for outstanding customer satisfaction as expressed through customers’ online reviews posted on DealerRater.
DealerRater’s Dealer of the Year awards are given each year to car dealerships that have the highest PowerScore™ in their brand category, both at national and state levels. Each dealership’s PowerScore is determined using a Bayesian algorithm that considers the dealership’s average DealerRater star rating (calculated monthly) and the total number of reviews written about the dealership during the calendar year. In addition, one dealership is chosen as the overall Dealer of the Year for having a PowerScore that outranks all other brand-specific Dealer of the Year winners and one dealership is chosen as the Canada Dealer of the Year for having a PowerScore that outranks all other brand-specific Canada dealers.
In order to qualify for the 2014 Award program, a dealership must meet the following criteria:
- Minimum of 25 reviews on DealerRater for the 2013 calendar year
- Average minimum rating greater than 4.0 (calculated monthly); with 5.0 as the highest possible rating
- Must not have been blacklisted within the 2013 calendar year